Blogging, Internet Marketing, Social Media Marketing »

[2 Jul 2010 | No Comment]
How I Measure Social Media Success

If you think measuring traditional marketing efforts is difficult, then try measuring social media marketing. A lot of numbers are attached to social media tools, but figuring which numbers are relevant and why can get tricky.

Blogging, Internet Marketing, Social Media Marketing, Travel Technology, Travel and Twitter »

[26 May 2010 | No Comment]
Follow Me as I Visit the Azores

Beginning next Wednesday, you’ll be able to follow me as I visit the Azores. During my stay, I’ll be tweeting about my adventures as I tour the islands of the Azores, courtesy of my hosts the Portuguese National Tourist Office and SATA – Azores Express. In addition to following the @BrilliantTips Twitter stream, you’ll be able to keep track of all the activity on Twitter by viewing the #VisitAzores stream. Throughout my stay, I’ll also be blogging about things I …

Travel Industry, Travel. Lifestyle. Culture. »

[8 May 2010 | No Comment]
Doing Business Around the World

How people from various cultures perceive information and negotiate business deals can differ a great deal. The best way to avoid potentially embarrassing and costly miscues when dealing with foreign cultures is to be prepared. One of the most important things to remember is that from the moment you step off the plane in a foreign country, you are a guest.
Just like anything you do in business you need to do your research. Before you leave home, spend the time to learn about the country you’re about to travel to. …

Blogging, Internet Marketing, Social Media Marketing »

[18 Apr 2010 | One Comment]
The Best Way to Shorten a URL for Twitter

As the editor of Brilliant Tips from BrilliantTrips.com, I have found that the best way to shorten your URLs for Twitter and increase traffic to your blog is to use Su.pr, the URL shortening service by Stumbleupon. Expanding upon Stumbleupon’s primary mission of discovery, Su.pr not only shortens your URLs for Twitter, but also automatically adds them into Stumbleupon’s main database. This greatly increases the opportunity your articles have of being discovered by a wider audience.
When someone clicks on your shortened link, that person will see that Su.pr has added …

Travel. Lifestyle. Culture. »

[1 Apr 2010 | No Comment]
Kick Back on New Zealand’s Waiheke Island

Just a short 35 minute trip by fast ferry from downtown Auckland, New Zealand’s Waiheke Island is just the spot to get away from, …well, Auckland. A blend of beaches, forest and farmland, the picturesque Waiheke Island is located in the Hauraki Gulf of New Zealand. Offering a great range of things to do, it is a popular destination for day trips and longer visits. Waiheke Island is a popular holiday spot and during the main summer …